The mission of SDSU and the latest strategic plan lay the groundwork for the pathway to premier and provide guidelines to best represent all Jackrabbits in our day-to-day activities.

As Jackrabbits, we are called to live out the mission of SDSU in our everyday actions. By emphasizing greatness, we elevate not only our own status within the institution but also create a desirable place for our prospective students, alumni and stakeholders.

So, how do we accomplish this? We need to communicate with one voice. When you come into contact with someone on campus, YOU become 葫芦影业. Every interaction you have with someone from outside of campus will shape their perception of the university.

To represent 葫芦影业 in that capacity, it is important to have a base knowledge of why students choose SDSU, what makes Jackrabbits unique, and how SDSU became the university it is today.